Thai Eco Brand Competes on Amarin TV for Social Impact Dream

Big Buzz – SuperBee was on reality TV!

SuperBee, Thailand’s pioneering eco-brand known for sustainable beeswax wraps and zero-waste products, has made it past the audition round of Win Win War Season 7, Thailand’s hit reality TV series produced by Amarin TV. The show, which features entrepreneurs pitching to a panel of top investors in a format similar to Shark Tank, reaches millions of viewers each season.

Founder Antoinette Jackson, along with CCO Nan and GM Rattida, represented SuperBee in Bangkok as a powerhouse trio of social and environmental entrepreneurship. Their goal? To win prize funding that will turn a long-held dream into reality: expanding SuperBee’s Education Center to reach more youth, entrepreneurs, and local changemakers with hands-on sustainability education.

Watch SuperBee at 12:18! We are SO PROUD of them!

“We’re not just building a business—we’re building a movement,” said Antoinette Jackson, Founder and Creative Director at SuperBee. “Win Win War gives us an incredible platform to amplify our message and our mission.”

From Basement Startup to National Spotlight

SuperBee started in a basement workshop in rural Thailand and has grown into an internationally recognized B Corp-certified company championing ethical production, zero-waste living, and women’s empowerment. Now, with the spotlight of Win Win War, SuperBee is sharing its next chapter with the country—and the world.

Their pitch focuses not just on products, but on purpose: using business as a tool for systemic change. The prize money would directly fund the development of an expanded Sustainability Education Center that supports eco-entrepreneurship, regenerative living, and community empowerment.

Why This Matters

SuperBee’s involvement in Win Win War is more than just a business opportunity—it’s a bold statement about what a Thai-based, women-led, sustainability-focused company can accomplish. In an age of greenwashing, SuperBee stands for real impact, real products, and real people.

About Win Win War

Win Win War is a nationally televised business reality competition created by Amarin TV, where social entrepreneurs and innovators compete for investment and support from Thailand’s top business leaders. The show aims to spotlight companies that create both economic and social impact.

Follow the Buzz

SuperBee fans and supporters can follow updates from the show and behind-the-scenes footage on SuperBee’s Instagram and Facebook.

To learn more about SuperBee’s mission and impact, visit www.superbee.me.

We're on TV! SuperBee competed on Win Win War Reality TV show - find out how they fared!